Channel Marketing Manager

An exciting opportunity for an operational and commercially minded Channel Marketing Manager to join a team orientated and forward-thinking organisation, based near Guildford.

This role offers the chance to lead impactful marketing strategies across retail and online channels, supporting product launches and brand visibility.

Key responsibilities:

  • Develop and implement channel-specific marketing strategies across retail and e-commerce platforms to drive brand growth and product visibility.
  • Plan, coordinate, and manage marketing campaigns for new product launches, ensuring alignment with company objectives and market needs.
  • Create engaging marketing assets such as product descriptions, photography, videos, and packaging, managing external creative agencies to ensure brand standards are met.
  • Oversee PR activities, including sample distribution, social media content, and brand messaging, to strengthen market presence.
  • Lead the planning and execution of major industry trade shows and events and internal company exhibitions.
  • Support the e-commerce team by developing online promotional materials, updating website content, and enhancing customer service resources.
  • Mentor junior marketing team members, fostering a collaborative environment and providing performance insights to senior managers.
  • Promote cross-departmental collaboration, ensuring cohesive messaging and strategic alignment across teams.

About you:

  • Minimum of 3 years’ experience in channel or product marketing ideally within a B2C or retail environment.
  • Solid understanding of digital marketing, social media, and e-commerce strategies with proven experience managing online campaigns.
  • Exceptional content creation skills with a strong talent for brand storytelling and visual assets.
  • Experience working with external agencies and managing PR initiatives effectively.
  • Excellent communication and presentation skills, with a strategic and solutions-focused mindset.
  • Capable of managing multiple projects under pressure and demonstrating high levels of self-motivation and initiative.
  • Willingness to travel for industry events and hold a full UK driving licence.

What’s on offer:

  • Competitive salary and benefits.
  • Full-time role focusing on strategic channel marketing initiatives.
  • Opportunities to develop professionally within a supportive and collaborative environment.
  • Engagement in prominent industry trade shows and events, offering excellent networking exposure.
  • Flexible working arrangements in a show-stopping industry setting.
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